Thursday, March 10, 2011

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Spain Spanish are encouraged to produce Malbec

Source: Wine
Area - Mariano Zalazar Daniel Marin, Argentine sommelier based in Spain, gives his views on a possible competition with domestic products.


" Casa Don Angel Malbec is the recent creation of the producer Felix Martínez. Having been enthralled with the Malbec from Argentina, in 1999, Martinez decided to plant Malbec Utiel a family farm in Valencia. In 2007 was born on this new and surprising wine that has become a red wine with great elegance, finesse and a rich aroma that combines ripe fruit with notes of leather and fine snuff.

Another example of innovation and hard work is the project directed by Rosalia Molina winemaker. It is L `Ame Malbec, a wine cellar Altolandon. It is the fruit of vineyards located in Cuenca at 1100 meters, one of the wineries with the highest point in Spain. This, together with the type of climate and terroir, the wine makes a special freshness and exquisite quality. "

Finally, Daniel Marín mentioned Duartón Malbec, belonging to Duratón River Winery." This is undoubtedly the best example of good adaptation and consolidation of this noble variety in Spain. Duratón 100% Malbec comes from vineyards in Valtiendas (Segovia) to 920 meters. Spend 11 months in French oak barrels. The result is a wine with good structure, character and flesh. Has shown good balance on the nose and palate very grateful. "

As for the methods of preparation, the English Malbec vary slightly from the Argentines." Malbec makers in Spain have much contact with Argentine winemakers and know the behavior of Malbec grapes. That makes the way to work with the grapes are almost similar, "said Marin.


Argentina in Spain


Six Malbec varietal produced in Spain do not exceed € 15 in vinotectas. Meanwhile, Argentine wines on-trade in the range from € 9 to € 50. "In general, Argentine wines are sold to large chain wine stores found in cities like Madrid or Barcelona and they have no presence in the rest of Spain. For this reason it is difficult to Argentine wines in other cities," said Marin.
As to a possible competition between English and Argentine Malbec, the sommelier said that "now is unthinkable. Only 6 100% Malbec wines English. There is no competition. Malbec in Spain is synonymous with Argentine wine is somewhat the variety that has fascinated and revolutionized the world wine scene this past decade. "


Gaps in

distribution
The nurse also mentioned the current status of the sale of Argentine wines in Spain. "Although I have to admit that in recent years has greatly improved the distribution, I still find Latinos distributors that sell products and deals sent Argentine Malbec. By this I mean that our winemakers should take good care of the marketing of their wines and to find distributors that are professionals and know how to defend the product as it deserves. Do not forget that our products are focused on restoring quality to medium-high. " Thinking of ways to improve marketing, the sommelier said. "You have more presence at fairs and events to the consumer being curious about what we produce. The quality and price are not enough to sell wine. On the other hand, it is good that wineries have partnered to have a higher potential sale. For consolidated in such a complex market, a good choice would be the union between Argentina and Chile. This would promote the most successful South American wines. In the past 10 years, Mendocino winemakers have worked hard to renew their facilities and offering visitors a dream stay. A magic box from behind as the Andes, the great variety of restaurants and hotels, various wine routes, fairs and events make the Mendoza wine tourism model is a success and that other wine regions are catching the eye to try to emulate, "he said.


The English consumer profile


The sommelier Argentine living in Spain, described the English consumers today. "Spain is one of the great wine-producing countries so that means that consumers tend to drink the wines of the area. When looking for a wine, the English make sure you have DO (denomination of origin). The most consumed wines are those from La Rioja and Ribera del Duero although the crisis has revived different denominations of origin in search of quality and price. " As the image of Argentine wines in Spain, said:" The picture is very good, they are wines that thrill and surprise. However, there is great ignorance of our typology of wine, that is, what we do, what are our wine regions, grape varieties and climates.



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